Erin Sowards, Graphic and Web Design

Work


Logos

The work that follows represents my tasks at Golfpac®, my current employer, and previously, Wyndham Vacation Ownership. The most recent work appears first.

Contact me with questions or comments.

Logo Redesign for Golfpac®, Inc.

I’ve been at Golfpac® for a little over three years now and I was asked to redesign the current logo.

I created the swinging golfer based on the old version of the GolfOrlando logo, which had a golfer incorporated into the logo and was obviously clip art. I choose Proxima Nova to compliment the golfer because of its rounded forms.

Company

Golfpac®, Inc.

Relationship

Employee

My Role

Graphic Designer

Timeframe

2011


Logo Redesign for GolfOrlando

Orlando is considered to be the golf capitol of the world, and had about 50 million visitors last year, more than any other city in the US.

GolfOrlando is a division of Golfpac Travel devoted to promoting golf packages to Orlando, our most visited destination.

Red is not a color often used in the golf industry, so it really stands out in a crowd of other golf brochures.

Company

Golfpac®, Inc.

Relationship

Employee

My Role

Graphic Designer

Timeframe

2011


Logo for The Golfer’s Desk

The Golfer’s Desk is a Golfpac® marketing program for hotels that want to promote tee time bookings from their Web sites.

I also designed golfersdesk.com, and the template for each Golfer’s Desk Web site.

Company

Golfpac®, Inc.

Relationship

Employee

My Role

Graphic Designer

Timeframe

2008


Logo for MyTrip

MyTrip is a section of golfpactravel.com that allows a group of golfers to access information about their golf vacations.

With MyTrip they can print golf vouchers, check the status of hotel and golf confirmations, get directions, and leave messages for each other.

Company

Golfpac®, Inc.

Relationship

Employee

My Role

Graphic Designer

Timeframe

2008


Logo for FairShare Plus® 1–2–3 Program

FairShare Plus 1–2–3 is a Wyndham Vacation Resorts program for Owner Education. I designed the logo within Wyndham Brand standards.

The logo was used on printed material and an educational DVD.

Company

Wyndham Vacation Ownership

Relationship

Employee

My Role

Graphic Designer

Timeframe

2007


Logo for Wyndham Wise

The Wyndham Wise logo was designed to be used on an employee knowledge management application.

Company

Wyndham Vacation Ownership

Relationship

Employee

My Role

Graphic Designer

Creation Date

2007


Logo for SmarterVacations.com

SmarterVacations.com is a Web site designed to promote timeshare vacations and is owned and maintained by Wyndham Vacation Ownership. (I did not design the Web site.)

Company

Wyndham Vacation Ownership

Relationship

Employee

My Role

Graphic Designer

Creation Date

2007


Designing since 2001. Lovingly made with HTML5, a dab of CSS3, and unobtrusive Javascript. Validate